Right on cue, Apple CEO Steve Jobs flipped the switch to enable iAds to pop up on all iOS4 devices. What are iAds, you ask? They are a new kind of ad tailor-made for mobile devices. Apple invites advertisers to fill them with “interaction and emotion” so as to entice users to dive into them. iAds act more like apps than ads in that they don’t take you out of your present experience (in Safari or an app) and you always have the option to exit the ad by tapping a tiny “x” that is required to sit in the corner. Jump here to learn more about iAds. Anyway, iAds are live today and you can take a sneak peek into how one looks in the video above. It’s an ad for the Nissan Leaf, and it features an impressive commercial that’ll make any technology enthusiast squeal in pleasure.
[Via Engadget]