Last night MTV Video Music Awards was a total bore and the ratings reflect that. Only 6.1 million viewers tuned into the Thursday night telecast; that’s down over a whopping 50% from last year’s show when a record-breaking 12.4 million people watched. Was it host Kevin Hart’s mediocre monologue or the unmemorable performances and acceptance speeches that caused the viewership plunge? Or maybe airing it on a school/work night wasn’t the best idea. No matter the case, it was dull so let’s just skip to the winners.
Rihanna took home the top prize Video of the Year for her Calvin Harris-produced dance track “We Found Love,” but UK boy band One Direction came out most successful with three Moonmen for Best New Artist, and their hit single “What Makes You Beautiful” scored them Best Pop Video and Most Share-Worthy Video. Other notable winners include Chris Brown (“Turn Up the Music” won Best Male Video), Nicki Minaj (“Starships” won Best Female Video), and Drake (“HYFR” won Best Hip-Hop Video).
Click here to view the full list of winners.