Another Call of Duty game released, another record is set. On November 13 Call of Duty: Black Ops II came out and in 24 hours the shooter generated more than $500 million worldwide. For the fourth consecutive year, Call of Duty is the biggest entertainment launch of the year following Modern Warfare 2 (generated $310 million in 24 hours in 2009), Black Ops ($360 million in 2010), and Modern Warfare 3 ($400 million in 2011). “Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for Harry Potter and Star Wars, the two most successful movie franchises of all time,” said Activision Blizzard CEO Bobby Kotick in a press release.

In other video game sales news, Halo 4 released last Tuesday on November 6 and raked in over $220 million on launch day. This makes it the most successful Halo launch in the franchise’s history, narrowly beating sales of Halo: Reach which generated $200 million in 2010. It was expected that Halo 4 sales would surpass the $300 million mark during its first week on the market, but that figure has not been made official yet. Stay tuned.