Apple’s 2012 first quarter financial results are in and it’s reporting record breaking numbers here including highest quarterly revenue and earnings ever and all-time record sales for the Mac, iPhone, and iPad. Apple posted a $13.06 billion profit on $46.33 billion in revenue. Compare this to one year ago, that’s up from a profit of $6 billion on $26.74 billion in revenue. Says CEO Tim Cook: “We’re thrilled with our outstanding results and record-breaking sales of iPhones, iPads and Macs. Apple’s momentum is incredibly strong, and we have some amazing new products in the pipeline.”
Now let’s break it down by product category. Apple sold 5.2 million Macs during the quarter (representing a 26 percent unit increase over the year-ago quarter); an impressive 37.04 million iPhones (representing a 128 percent unit growth); 15.43 million iPads (representing a 111 percent unit growth); and 15.4 million iPods (representing an 21 percent unit decline).
Other interesting facts to come out of the earnings call… Apple sold 1.4 million units of Apple TV, its designated “hobby” in the TV space; the company’s latest effort to revolutionize the education market has started off strong seeing over 600,000 downloads of iBooks Author from the Mac App Store; there are currently over 85 million people using Apple’s iCloud services; and CEO Tim Cook admitted this: “There is cannibalization of the Mac by the iPad, but we think there’s more cannibalization of Windows PCs by the iPad – we love that trend.” Oh snap, indeed.
Looking ahead to the second quarter, Apple CFO Peter Oppenheimer expects revenue of about $32.5 billion and diluted earnings per share of about $8.50.